Expand from Amazon US to EU

We help US brands launch on Amazon EU with local content, ads, strategy, and trusted partners for VAT, import, and fulfillment. One team. Everything covered.

★★★★★ 5/5

5/5 based on 18+ reviews

"Bona and Boos Blocks saw massive success in the US – and with our support, they’re now making serious moves on Amazon EU."

Max Tersteeg - Founder Channels For You

Step 1 - Launch the Right Way

Setup Essentials

We connect you with trusted partners to handle VAT, import, fulfillment, and brand registry – everything needed to legally launch in Europe.

Start in Germany, the UK, or both markets. Not sure where to begin? We’ll run a competitor analysis to find the strongest market opportunity for your brand.

Example for set up essentials to get started on AMZ DE

Step	Detail	Cost	Timeframe
VAT Registration (DE)	One-time fee	€128,-	10–12 weeks
Annual VAT Compliance	Mandatory	€1.399,-/year	Ongoing
EORI Registration (DE)	Needed to import goods	Included	4–5 days
EUIPO Brand Registration	Protect your brand in EU	From €1.299,-	1 week
EU Responsible Person	Needed for new GPSR regulations	From €199	1 week
OSS Registration (Optional)	For EU-wide sales under €150	€299	2–3 weeks
OSS Compliance (Optional)	For EU-wide sales under €150	€1.399,-/year	Ongoing

Empower your marketplace business

Step 2 - Scale with Confidence

Our Core Specialties - Built for Brands Ready to Win in Europe

If you’re serious about scaling in the EU, these are the services that move the needle.

High-Performance Content Creation

Brand-aligned content that boosts traffic and builds trust.

SEO & SEA Performance Marketing

Our search marketing gets the right eyes on your business.

Localized Content That Connects

We adapt your voice to resonate with real people in local markets.

Profit Optimization Service

We find leaks and unlock hidden revenue in your channels.

The EU is waiting. Tariffs won't.

Don’t miss the window. Book a free call and let’s make your EU expansion a success.

★★★★★ 5/5

5/5 based on 18+ reviews

Trusted by brands like:

FAQ: Expanding from Amazon US to Amazon EU

Do I need a company in Europe to sell on Amazon EU?

Nope. You can sell from the US, but you will need things like VAT registration and a way to import goods. We’ll connect you with partners to handle all of that.

What’s different about selling on Amazon EU compared to Amazon US?

Each country in the EU has its own language, culture, and regulations. You’ll need localized content, country-specific ads, and tax compliance. That’s where we come in.

Can you help with VAT, import, and logistics?

Yes – we work with vetted partners who handle VAT registration, customs, fulfillment setup, and more. You’ll be covered from day one.

Do you translate our listings?

Not just translate – we localize. That means native speakers check our content that we create with ChatGPT, local keyword research and your tone of voice for each market so it actually converts.

How long does it take to get started?

It depends on your setup needs, but most brands can go live within 3-4 months with our support. This is mainly because of the long waiting time for local VAT numbers.

What countries in Europe do you cover?

We cover all countries but our main focus is on the AMZ EU big five – Germany, UK, France, Italy, and Spain – but can expand into other EU marketplaces as you grow.

What does it cost?

We offer flexible packages depending on your needs – book a call and we’ll give you a clear quote based on your situation.

Why should we expand now?

With new tariffs in the US, diversifying to the EU can protect your margins and unlock massive growth. Timing has never been better.

Insights for US Brands Going EU

Stay updated on key shifts, new tariffs, and smart strategies for expanding from Amazon US to Europe.